Brushing just got exciting with Firefly's Kids Light Up Timer Toothbrush! This Firefly toothbrush has premium soft bristles which gently and effectively clean between teeth and along gum line, brushing away plaque and helping to prevent gum disease and tooth decay. The light up timer flashes for 60 seconds, the dentist recommended time for the proper cleaning of upper and of lower teeth. Children should brush upper teeth until the light stops flashing and repeat for bottom teeth. It also features a less mess suction cup for standup storage and cleaner bathroom. Make healthy habits fun with Firefly!