Dandruff Shampoo helps prevent recurrence of flaking and itching associated with dandruff and is clinically proven for up to 100 percent dandruff protection. For daily use and instant relief with intense cooling sensation. Ignite your senses and feel it working with every wash. Head and Shoulders unique formula works seven surface layers deep to help stop dandruff at its source and maintain healthy hair. Number 1 dermatologist recommended brand. Paraben free.