Multiplied maximized volume. 2x the intensity (2x more intense pigments compare to L'Oreal's regular black)! No clumps. Clean sweep wiping system. L'Oreal presents Voluminous Million Lashes carbon black mascara for lashes that look multiplied. The Millionizer Brush and Clean Sweep Wiper eliminate clumps for volumized, defined lashes with 2x the intensity (2x more intense pigments compare to L'Oreal's regular black). Clump-free. Flake-free. Smudge-proof. Ophthalmologist and allergy tested. Suitable for sensitive eyes and contact lens wearers. Made in USA.