Clairol Natural Instincts Demi-Permanent Hair Dye: Brilliant Shine & Gentle Color

Ready to get glossed? Dare to be brilliant! Discover your natural way to shine with Clairol's Natural Instincts, a demi-permanent hair dye that enhances your look with rich, radiant color and glossy, gotta-have-it shine, every single time!

Gentle, Conditioning Formula

• Zero Commitment Color: This formula is designed to give you gentle color that blurs visible grays and washes away gradually, giving you no commitment.

• Zero Ammonia: Features a zero ammonia formula with Coconut Oil + Aloe that deeply conditions your hair, leaving it smooth and radiant.
• Vegan Formula: A high-quality vegan formula that is gentle on your hair.

• Shade Variety: With 37 shades to choose from, you’re sure to find a color that leaves you saying, "It's so me!"

  Easy Application for Radiant Results

  1. Prepare: Mix the color cream and activator.

  2. Apply: Smooth the mixture through dry hair (don’t forget your gloves!).

  3. Finish: Rinse thoroughly, then enhance the shine that nature gave you by adding the nourishing Brilliant Shine Conditioner.

  Enjoy your new look that gradually fades over time, maintaining a smooth and radiant finish.