What is Lutein? Lutein is a naturally present substance in every person's eyes. It is classified as a carotenoid. Carotenoids are plant pigments that fall under the category of phytonutrients. They are special, complex substances that give pigment to fruits, vegetables, and plants. Lutein specifically is known to best absorb extra excess light energy to prevent plant damage from the sun. In nature, Lutein can be found in myriad plant life. In fact, it's found at its most potent in the marigold flower, giving it its bright, gold coloring. In the human body, lutein is found in the macula of the eye. The high concentrations are what make the macula appear with a yellowish color. What are Lutein's benefits? Lutein, being naturally present in the body, is unfortunately susceptible to decreasing as we age. Now, since lutein is tied to vision health, it's important to support proper levels in our bodies.* If you don't consume the amount of lutein needed daily, vitamins and supplements are a great option.* Lutein may come in additional forms such as drops, caps, tablets, pills, gummies, veggie capsules, liquids, chewables or powders. You may even find lutein to be paired with Bilberry when looking for an eye care routine. Though taking Lutein supplements isn't made just for the older population, young adults can both benefit from taking it daily to maintain their ocular health.* Free of Gluten, Wheat, Yeast, Milk, Lactose, Soy, Artificial Flavor, Artificial Sweetener and Preservatives.