360 degree protection. Powerful barrier against leaks. 360 degree protection designed to fit a woman's body and adjust to your unique flow. FlexFit interlocking fibers work quickly to trap leaks. FreshShield technology designed to neutralize odors to help you feel fresh. 2-layer cross pad design delivers a powerful defensive barrier. Comfort shape plastic applicator for sure fit placement. Purse resistant wrapper. Great fit, great protection. The absorbencies of all tampon brands have been standardized.