Revive your cool tones and eliminate brassiness with the Schwarzkopf Professional Bonacure Color Freeze Silver Shampoo. Specifically formulated for grey and lightened hair, this True Silver Reflex formula provides essential pigment deposition to neutralize unwanted warm undertones while cleansing your hair. As part of the Color Freeze range, it doesn't just clean—it locks color pigments deep inside the hair fiber to prevent fading and maintain a vibrant, salon-fresh look. Key Benefits: Anti-Yellow Effect: Neutralizes stubborn yellow and brassy tones on white, grey, or blonde hair. Color Freeze Technology: Rebalances the hair structure to an optimal pH of 4.5, providing nearly 100% color retention. Subtle Silver Pigmentation: Enhances silver tones in grey and platinum hair for a cool, metallic finish. Gentle Cleansing: Effectively cleanses the scalp and hair without stripping away essential moisture. Vegan Formula: Free from SLS/SLES sulfates, silicones, and artificial colorants. How to Use: Apply to wet hair and massage thoroughly. For a subtle effect: Leave in for 1–2 minutes. For an intense silver result: Leave in for up to 5 minutes. Rinse thoroughly. Use regularly depending on the desired level of neutralization. Product Specifications: Brand: Schwarzkopf Professional Line: BC Bonacure Color Freeze Variant: True Silver Reflex Shampoo